Broadband Technology Training for Small Business
The Website Development course lays the foundation for the successful integration of a website into normal business operations and introduces the best practices of web development to the small business owner. In addition, the information offered presents the building blocks to challenge small business owners to further research, understand, utilize, and master emerging technologies. The World Wide Web has become a major delivery platform for web development. Web development can range from the creation of the simplest single page website of plain text to the programming of the most complex web-based applications, e-commerce, or social network services. You will leave this training with the tools you need to make the right choice for the appropriate website for your business.
Social Media for Small Businesses
In the Social Media for Small Business course you will learn the importance of social networking as an integrated marketing tool for your business. Are you curious about all the buzz surrounding social media but not sure where to start, and not sure if it’s worth the time and effort? Find out how to market your business using social networking tools, such as Facebook, Twitter, Yelp, and LinkedIn. Learn how to establish a true dialogue with your customer base. This course will help you decide the best social networking tools to use in a business context, and how to leverage existing social networks to market your business.
The E-marketing course is designed to provide small business owners with a broad overview of a variety of options when marketing their business online. The course will review basic marketing strategy and define the differences between offline and online (internet) marketing. The materials will cover popular internet marketing tools, such as enewsletters, social media, and search engine optimization (SEO), as well as identify potential costs to help find a solution that works for the individual small business. Once completed, the small business owners will have a good road map to begin marketing their business online.
The California Hispanic Chambers of Commerce (CHCC) in partnership with California Resources and Training (CARAT) and the California Emerging Technology Fund (CETF) provides technology training to small businesses in California.
The trainings have been designed for home-based businesses, existing businesses, micro-enterprises, and start-up businesses. For your convenience we will be offering both "In Person Classroom Trainings" and "Online Technology Trainings (webinars)."
Learn how to increase your profits through TECHNOLOGY TOOLS...courses offered include: Customer Relationship Management (CRM), Collaboration Management, E-Marketing, E-Commerce, E-Procurement, Financial Management, Online Communications, Project Management, Purchasing & Inventory Management, and Website Development.